Small Businesses or entrepreneurs support the nation in many ways. So, their growth is very much important. In this digital world, small business owners need to have the skill to use online tools to grow their businesses. Google launched a free program called “Google Digital Coaches” in the US to improve the small business owner’s digital skills. This program helped a lot of small business owners in the US.
Small business is the base of our Indian economy. So, the Indian government should launch a program like “Google Digital Coaches” to empower small business owners and entrepreneurs.
What Is “Google Digital Coaches” Program?
Google launched a program called “Google Digital Coaches” in US to help small business owners. Google connects local marketing experts as coaches with small business owners who are willing to improve their digital marketing skills. The coaches will give free training like “how to connect customers online” “how to sell products online” and “how to improve sales using digital technology”. It’s completely FREE!!.
Why India should launch a digital coaches program?
Digital Transformation :
India is experiencing a very fast digital transformation. One example of this is “Digital Transaction”. From small road shops to shopping malls adapt UPI transactions where people can scan the QR code and pay through their mobile phones.
Still, many small businesses in rural areas lack digital skills. So, programs like google digital coaches will help them to get digital skills by providing free training and coaching.
Small Business Empowerment
Small Businesses play a significant role in the Indian economy. Due to a lack of digital skills, small businesses struggle to compete with big companies. By offering them free coaching, we can empower the small businesses.
Job Creation
Unemployment is a very big problem in India. Small businesses play an important role for create employment. By providing digital training, we can help them to expand their businesses.
Knowledge Sharing
The Google Digital Coaches program encourages knowledge sharing and collaboration among participants. By connecting small business owners with trained coaches and other entrepreneurs, the program fosters a supportive community where individuals can learn from each other’s experiences, share best practices, and build valuable networks.
Conclusion
Currently, google launched “google digital coaches” program in the united states to help small businesses by providing digital skills. Empowering small business owners help the nation in many ways, digital transformation, economic growth, employment and etc. So, Indian government should launch a program like “google digital coaches” immediately.
