Meta is currently testing a new promotional ad which helps the brands to increase the sales. Currently, this new ad format is rolling out to certain countries like United States, United Kingdom, Canada and India.
If you run your ad on both Facebook Feed and Instagram Feed placements, you can set different website URL within a single ad.
Following this clear instruction you can easily setup a Facebook ad campaign yourself. Starts with facebook ad manager, everything covered.
The campaign creator should choose a suitable campaign objective and optimization event to tell the campaign goal to the ad platform. The ad platform then learns and performs towards the declared campaign objective. There are multiple campaign objective options are available in facebook ads manager to make the process easier. This article helps you to understand more about the facebook ad campaign objectives and choose the right one for your advertising campaign.
One of the most recognized social media platforms around the world is Facebook. Facebook has many advantages that help marketers to promote their business online. On Facebook, marketers can reach their audiences or followers in an organic or paid way. With the help of powerful ad platforms, companies can show their advertisements to their potential customers. There are many benefits available for businesses while using Facebook.
Active Users
Facebook Feed
Profile Analysis
Powerful Ad Platform
Analyze Helpful Metrics
Remarketing
In iOS14 Apple added the feature, users can use opt-out option to stop brands tracking them on any apps. Most Apple users effectively use this opt-out feature. So, advertising giants like Facebook can’t collect the iPhone user’s data. Also, many countries passed laws to secure their citizens’ online data. Example : GDPR and CCPA. Due to these changes, Facebook expected around $10 – $16 billion loss in 2022. So, Facebook tries to find another method of advertising to compensate the loss. Some leading ad buyers shared the information about fakebook’s new plan “Basic Ads” with Business Insider.
