Meta is currently testing a new promotional ad which helps the brands to increase the sales. Currently, this new ad format is rolling out to certain countries like United States, United Kingdom, Canada and India.
How does this new ad format work?
When people see this ad with a special promotion on facebook, they can claim the offer by clicking through the ad. This offer will automatically apply when they complete the purchase. If they haven’t completed the purchase, facebook will send a reminder notification before the corresponding offer ends.
What are the advantages of this new ad format?
This new ad format is introduced to increase the sales to help the brands.
- People can easily claim the offer by clicking the ad
- The offer code will automatically applied when they proceed purchase
- If they don’t purchase they will receive a reminder notification before offer ends
- The chance for purchasing a product is high because of this new feature
Meta is already rolling out this new format for a few countries to test this ad format. As per this new ad format performance, meta will add new features that will help the brands.
